Ben Roberts
Managing Director, Designer
Ben is a brand strategist, designer, and an expert in user experience. Ben’s design ethos is balanced by simplicity, practicality, and authenticity. Believing in the power of ideas he considers design at the heart of all industries.
As Managing Director at Binaryfold4, Ben works daily to bring this philosophy to life. Working with the Hail team, he leads the development of complex national and international projects for brands; building partnerships, advocating for clients and ideas, while managing stakeholders and creative teams to produce and deliver digital products and strategy, which are led by design. He puts style and soul on the same plain as function and quality.